KALPANA KUMARI GIRI

Planned and executed over 5 comprehensive lead generation campaigns across Facebook Ads and Google Ads, driving measurable results.

Managed multi-channel paid ad campaigns on Facebook, Instagram, YouTube, and Email Marketing platforms to expand reach and engagement.

Authored and published engaging blog content on WordPress, enhancing online presence and SEO performance.

Managed social media content calendars and page operations using Meta Business Suite, ensuring consistent brand messaging and community engagement.

Designed and implemented over 10 engaging landing pages and blog posts on WordPress, optimizing for user experience and lead capture.

Produced compelling video content for YouTube, Instagram Reels, and LinkedIn, increasing audience engagement and brand visibility.

Managed and resolved customer queries and service requests for over 40 accounts, ensuring high satisfaction rates and efficient issue resolution.

Educated clients on mobile banking features and digital tools, directly contributing to increased digital adoption rates.

Contributed to a 20% increase in digital banking usage by providing proactive client support and effectively coordinating with internal teams.

Achieved a 25% lead-to-client conversion ratio through effective outbound calling strategies and persuasive communication.

Addressed and resolved client objections effectively, enhancing customer satisfaction and fostering loyalty within the credit card portfolio.